Winkl is local-first. Your store can use the built-in Brain without sharing network data. When you opt in to Network Brain, Winkl sends only anonymized, aggregated learning signals so recommendations can become more useful for your shop and for similar shops.
Core scans, Pulse opportunities and prepared actions can run from your own WooCommerce context without sending central learning data.
You choose whether Winkl may share safe aggregates with brain.winkl.app. It is off by default and can be switched off again later.
Network Brain helps calibrate benchmarks and outcomes against shops with similar patterns, categories and growth stages.
Winkl sends summaries that are designed for learning, not identification. Think in grouped signals, outcome buckets and recommendation performance.
Network Brain is built around anonymized aggregates. The payload preview in Winkl shows the kind of summary that would be sent before sharing is enabled.
Pulse can compare your shop DNA with patterns that worked for similar shops.
Claims become less generic because real-world outcomes help calibrate expected impact.
Winkl can prepare next steps that fit your products, retention profile, market and current modules.
Opt-in and opt-out live inside Winkl settings. Merchant approval is still required before Winkl makes live changes to your shop.